Sabras Radio
Sabras Radio is a popular British Asian radio station based in Leicester, UK, catering primarily to the South Asian community. Launched in 1990, it offers a vibrant mix of music, including Bollywood hits, Bhangra, and contemporary tracks, alongside news, talk shows, and cultural programs. The station serves as a cultural hub, connecting listeners with their heritage while addressing local and global issues. Sabras Radio is known for its engaging presenters, interactive shows, and community-focused initiatives, such as charity events and cultural festivals. Broadcasting in multiple languages, including Hindi, Punjabi, and Gujarati, it reflects the diversity of its audience. With a strong online presence, Sabras Radio reaches a global audience, making it a key platform for the diaspora. It also supports emerging artists and promotes South Asian talent. The station has received numerous awards for its contributions to broadcasting and community engagement. Its blend of entertainment, information, and cultural preservation has made it a beloved institution among its listeners. Sabras Radio continues to innovate, ensuring it remains relevant in the evolving media landscape.