Newstalk 550 KCRS
Newstalk 550 KCRS is a news/talk radio station based in Midland, Texas, serving the Permian Basin area. Known for its local focus, the station provides a mix of news, weather updates, and talk shows covering topics like politics, community issues, and current events. KCRS emphasizes strong community engagement and features popular local hosts alongside nationally syndicated programs. It operates on the AM frequency of 550 kHz and is recognized for its reliable coverage of regional news and emergencies. The station also offers sports programming, including local high school games and discussions on major sports events. With a commitment to keeping listeners informed, KCRS delivers timely updates and in-depth analysis. Its programming caters to a wide audience, from local residents to business professionals. The station has a long history in the region, earning trust and loyalty from its listeners. KCRS also utilizes digital platforms to extend its reach and engage with a broader audience. Overall, it remains a vital source of information and conversation for the Permian Basin community.